Our new brand
Last year we began our journey towards a brand new and reinvigorated look and feel...
...and we’re excited to share it with you.
Who we are
Our new identity is a reflection of the heartland from which we take our name. It’s inspired by our local environment and the community we are proud to have been part of for more than 150 years.
The new brand mark also considers local industry while the colours represent our beautiful Cumbrian surroundings through the seasons